Logo for Aberdeen based website designer Tags & Elements

about tags.

At Tags & Elements, I live for helping local startups and small businesses blaze their own trail digitally.
As an independent web designer and content creator based in Aberdeen, I intimately understand the challenges emerging ventures face in standing out online. But I also recognise the massive growth potential living just one click away.

I created Tags & Elements because I felt startups and small businesses
deserved better than bland cookie-cutter solutions.

Through customised websites, compelling digital content, and cutting-edge visuals, I have showcased Aberdeen’s rising stars in their best light. Our bespoke solutions help convey the essence of your brand across various channels, because I treat each business we work with as one-of-a-kind.

With an innovative spirit and personal touch, I work collaboratively levelling up brands, from right here in Aberdeen and beyond. Our websites and content get results by expertly balancing aesthetics, user experience, and performance. I go beyond surface flair to craft experiences as authentic as your brand story.

Today’s digital landscape evolves at warp speed. Through constant education and innovation, we can stay ahead of trends to elevate your online presence. So, let’s talk about where you want your brand to go and how we can get you there.

Helping brands harness the power of digital to realise their potential is why I do what I do.

Questions

What types of businesses do you work with?

I love working with all kinds of brands and businesses!
From retailers to restaurants, tradespeople to coaches,
I’m open to any type of client big or small. Our sweet
spot is helping small businesses, startups, and solopreneurs grow.

Our rates are tailored to each unique project and client.
I’ll discuss budgets upfront and find solutions that
comfortably fit within your needs. No awkward surprises
down the road!

Timelines vary based on scope. But I like to work fast
and suggest ways to get your digital presence up quickly.
Previously I’ve had websites up and running within a
week of concept.

Yes, I personally handle all website design and
development. I use my expertise in WordPress
and web best practices to build sites tailored
specifically for you from the ground up.
No off-the-shelf templates or outsourced work.

Absolutely! I can audit your current site and
recommend improvements whether it’s design
updates, speed/security fixes, SEO optimisations,
or new features. My goal is always to help your
website reach its full potential.

Absolutely, I’ve worked predominantly with
WooCommerce but also offer other ecommerce
solutions such as Shopify. If you aren’t comfortable
uploading products I can help run your store.

I can create any kind of digital content your brand needs – website copy, blog articles, imagery, mock-ups, social media posts, newsletters, emails, guides and more. My writing will capture your brand voice and resonate with your audience.

My managed hosting includes secure servers,
regular backups, caching for speed, plugin updates,
content updates and adhoc support when needed.
I’ll handle all technical upkeep, from a small monthly
price.

Yes, I provide complete social media strategies
tailored to your business goals. This includes
evaluating your current social presence,
developing posting schedules and calendars,
recommending tactics to reach new audiences,
and tracking success metrics.

For ongoing blog content, I’ll start by developing
an editorial calendar aligned to your goals. I’ll research
topics, craft articles optimised for SEO, and deliver on
a set schedule. I can also promote the articles through
social media.